Following your passion in art, more so creating a business from it involves a TON of work just like any other business. Email marketing for creatives is extremely underused, especially when it comes to a creative business. The risks, struggles and not to mention headache can seriously put off any established or budding artists from even trying. This is why I am SUPER excited for all of you to listen to this episode. My guest is the awesome Megan Auman!
Like so many of us, she was an artist first, turned business badass who has some killer strategies when it comes to growing an artistic business! Megan is the designer and metalsmith behind her 6-figure jewelry business and the founder of Artists & Profit Makers, an online membership community for artists.
We’re going to talk about email marketing for creatives, how the heck does she use it in her own business, and how to get over some of the fears that are associated with doing that.
Join me for my free masterclass all about email marketing, where we break down this powerful tool, and how to actually use it to grow your business and ultimately, your revenue and income. You got into business because you love what you do. So let’s start building a tool that will allow you to do that! Sign up for the master class now!
Key Topics
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Megan’s journey as an artist and growing her business
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Using email marketing for creatives & photographers – and getting over some of the common FEARS behind implementing this in business
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An awesome framework that creatives can use so that they’re never stuck without an email idea again
Major Takeaways
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Myth of the starving artist (2:55)
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Difficulty of identifying as an artist (3:44)
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Thoughts on taking the leap (9:00)
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How stepping into a different mindset can help you be ready to take on challenges (11:14)
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Sharing views on achieving perfectionism (12:29)
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Overcoming different myths on using email marketing for your business(15:51)
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Why people unsubscribe and why that’s okay (18:30)
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Increasing engagement through email marketing for creatives (20:19)
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How social media can help your email marketing (23:56)
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How to get over the feeling of bothering people when sending emails (26:58)
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The biggest mistake most photographers and creative business owners make (30:55)
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Discussion on different frameworks that creatives can use to always get fresh content ideas (34:00)
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Effective ways to keep track of these content ideas (39:32)
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Getting over the fear of rejection (43:24)
Now what?
- If you’d like to get her business advice, click here.
- Visit this link for more information on Inbox to Booked and to get on the waitlist to learn more about email marketing for creatives
- Click here to access the FREE email 101 5 day course
- To subscribe on iTunes, click here! Email screenshot of review before hitting submit to hello@businessstraightup.com for a freebie!
- If you’d like to get notice of new episodes by email, click here. Plus, advance notice of special classes, workshops, and mentoring opportunities that are ONLY available via email. If I could send you an cocktail via email, I would, so we’ll just have to have one together while I help you with your business, sound good?
Inbox to Booked will be opening soon, click here to reserve your spot in the FREE masterclass!
It is time to start, grow and master your email marketing strategy to have a calendar booked FULL of your ideal clients!
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